10 Professional SEO Tools You Can Try for Free

The market for SEO tools has never been stronger. For any SEO task, a dozen tools are waiting for you. However, finding the right one for you may take more than your time.

A lot of SEO tools force you to buy before you experience them. That’s not the case with the tools on this list – each has a working free trial, letting you experience all the features without risking spending a penny.

Insight:

  • 7 day free trial
  • Handles the entire SEO workflow
  • desktop software
  • No limit on the features of the paid version
  • There is a working free version
  • No credit card needed
  • After the trial ends, you are automatically downgraded to the free version

Standout Features:

SEO PowerSuite is an umbrella suite containing four SEO tools: one for rank tracking, one for technical and on-page SEO auditing, one for backlink analysis, and one for link building.

The main feature of this SEO software is to remove limits. The desktop nature of SEO tools themselves allow users to create so many projects, track so many keywords, research so many backlinks, etc. that you might need.

Additionally, with each task, you should also research your competitors – see their backlink history, rank for keywords, on-page SEO tactics.

Software Pricing:

Free version available
Professional is $299/year
Enterprise costs $699/year

Insight:

  • 2 weeks free trial
  • Handles the entire SEO workflow
  • Cloud-based tool
  • Adjustable pricing to pay for the features you use
  • No free option
  • No need to enter your credit card
  • Once the trial is over, you can no longer use this SEO tool

Standout Features:

Along with providing you with instruments for tracking rankings, finding backlinks, and more, a standout feature is their lead generation tool.

Certainly, this feature is most suitable for an SEO agency: you can place a web form on your website connected to the SE Ranking API. Then, the user has the option of entering their details and having the pages they want instantly audited.

Thus, you get the information about a potential prospect interested in your services, and he receives a detailed audit report for the page he is interested in, which is a win-win situation.

Software Pricing:

Depending on the type of limits you set on your SEO activities:
Optimum will cost you between $372 and $660/year
Plus — $852-1,428/yr
Business — $1,812 to $8,628/year.

Insight:

  • 2 weeks free trial
  • Manages ranking tracking
  • Cloud-based
  • No free version

Standout Features:

AccuRanker has earned a reputation as one of the most reliable rank trackers on the market, and for good reason.

Providing automatic ranking updates every day (more on command), AccuRanker ensures you’re always up-to-date on your (and your competitors’) ranking keywords.

With a clean and functional user interface, AccuRanker will be easy to grasp for SEO experts of any skill level, and it’s one of the most reliable rank tracking sources you can turn to. It can be hard to decipher their Google Grump tiger mascot easily, but it’s still a great rank tracker with a free trial.

Software Pricing:

Instead of conventional “plans”, you can adjust your own limits. Depending on the number of keywords you need, you will pay between €1,068/year and €21,348/year.

Insight:

  • 30 days free trial
  • Handles the entire SEO workflow
  • Cloud-based tool
  • No free version
  • Credit card required
  • After the trial, you are charged for one month

Standout Features:

Even though Moz Pro is a one-stop-shop SEO tool, its greatest strength might be its database of backlinks.

Even though Moz Pro doesn’t provide PPC features like SEMrush or social media management tools like SE Ranking, its outstanding backlinks database coupled with a robust learning center for SEO novices make it a great tool. for any digital marketer.

Considering the price, it is more suitable for a marketer working with a larger budget.

Software Pricing:

The standard plan is $950/year
The average is $1,719/year
Large is $2,390/year
The premium is $5,750/year.

Insight:

  • 7 day free trial
  • All-in-one SEO solution
  • web-based
  • No free version
  • After the trial, you lose access to the tool

Standout Features:

Raven Tools is one of Frankenstein’s best SEO tools. By combining APIs from Moz and Majestic, the idea is to create an SEO tool that truly provides the best possible experience for digital marketers.

Using various dashboards, you’ll be able to do everything SEO-related, from tracking your keywords and competitors to managing your ad campaigns.

In addition, there is the integration of the email service – so that you also stay on top of your newsletter. Since the SEO feature limits in Raven Tools are still quite large, it seems best suited for an in-house SEO expert running a full SEO campaign.

Software Pricing:

Starter license is $948/year
Growth is $1,668/year
Thrive is $2,988/year
Lead is $4,788/year.

Insight:

  • Free 7-day trial of Pro or Guru plan
  • Credit card required
  • All-in-one SEO software;
  • web-based;
  • Free version available
  • After the trial, you are charged for the month of a plan you decided to try

Standout Features:

SEMrush needs very little introduction. A true legend in the SEO world, it’s easily one of the most important and comprehensive SEO tools out there.

The combination of an above-average price and robust functionality, including PPC features, makes it the ideal choice for SEO experts working with multiple clients and agencies.

For the rest of us, or those who want to partake in the SEO feast that is SEMrush, there is an extremely limited free version that you can use for free.

Software pricing:

The Pro plan is $999.36/year,
Guru is $1,999.36/year,
Enterprise is $3,999.36/year

Insight:

  • 2 weeks free trial
  • No credit card needed
  • Manages website audit and competitor analysis
  • Desktop based
  • No free version
  • After the trial, you lose access to the tool

Standout Features:

Netpeak software combines two applications in one. Its Spider tool performs SEO crawls and can be used to audit your pages, as well as find backlinks. The Checker, on the other hand, allows you to perform SEO competition analysis and scrape the SERPs.

The good news is that you can buy just one of the apps and use it as needed, saving you money. However, to get Google Search Console integration and explore more than one domain, you will need to pay for a Pro version, suitable for agencies more than anyone.

Software Pricing:

The standard plan is $364.80/year
Pro is $556.80/year.

Insight:

  • 30 days free trial
  • No credit card needed
  • Manages backlink research and ranking tracking;
  • No free version
  • After the trial, you lose access to the tool

Standout Features:

Manage Backlinks, true to its name, is designed for finding backlinks. Even though it also tackles the ranking tracking of your keywords, its flagship SEO feature is definitely backlinks.

With Manage Backlinks, the entire workflow of managing your backlink profile, from auditing to disavowing spammy links, and even competitor research, is done in a single dashboard.

This SEO tool is perfect for a business owner or webmaster without a large budget running a medium volume SEO campaign.

Software Pricing:

So it gets a little complicated:

The starting plan is $249/year

Plus is $474/year

Professional is $899/year

5D4C is $1,061/year;

7D4C is $1,399/year;

10D4C is $1,874/year.

There is also a custom plan if you need extended limits, and its price will depend on your particular arrangement with Monitor Backlinks.

Insight:

  • 14 day free trial
  • No credit card needed
  • Handles keyword research, ranking tracking and website auditing
  • Social media integrations;
  • No free version

Standout Features:

Rank Ranger handles much of the SEO workflow and, with a huge range of integrations, can serve as a base of operations for most webmasters or in-house SEO experts.

You can integrate Google/YouTube Ads tools, Twilio notification service and MailChimp messaging service. Considering the price of the offer, it seems best suited for an in-house digital marketer running a campaign that goes beyond SEO.

Software pricing:

Basic costs $69/month,
Standard is $119/month
Pro is $399/month.

Insight:

  • 7 day free trial
  • Credit card required
  • Handles site auditing, link analysis and ranking tracking
  • No free version
  • After the trial, you are billed for the next month

Standout Features:

Cognitive SEO is for SEO professionals looking to step up their content marketing game.

Even if you can’t manage your CPC campaigns and SEO competitor research, you can audit the pages you currently have, analyze the backlinks you have, and monitor your rankings for target keywords.

With robust features, you can run a high-volume content campaign with Cognitive SEO for a relatively low price, making it perfect for a webmaster or blogger working on a budget.

Software pricing:

Starter plan is $1,068/year;
The Business Plan is fully customizable and its price will depend on your particular agreement with CognitiveSEO.

Pay attention to the tools you choose

Let’s face it: choosing a new SEO tool is a hassle. It’s hard to get used to the new dashboard, new buttons, new design.

But the world of SEO tools is so big right now that we can’t afford to risk losing a brilliant tool that could get us the rankings and traffic we need.

And with the tools on this list, experimenting will be as easy as signing up for a new SEO tool.


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